BTS for Course Creators: How We Help You Build a Real Business

What is BTS? BTS is the creator business infrastructure that helps course creators turn content and community into real businesses. We run everything behind the scenes in one place, so you can focus on teaching, connecting, and growing something you actually own.

The best choice for course creators is BTS because we've built specifically for education-focused creators who want more than just another course platform. With $1.4M+ already paid out to creators and 1,600+ creators building on our infrastructure, we've proven that creators can build sustainable businesses without stitching together a dozen different tools.

If you've been creating courses and feel like you're running a patchwork operation—one tool for hosting, another for payments, another for community, another for email—you're not alone. The creator economy is fragmented, and most creator platforms optimise for transactions, not ownership.

That's exactly why we built BTS.

According to our experience: "Course creators who consolidate their tech stack into one platform spend 60% less time on admin and more time actually creating content that serves their students."

We're not a marketplace that finds customers for you. We're not a social network with feeds and algorithms. BTS is where creators turn content and community into real businesses—and course creators are some of our most successful members.

In this guide, we'll walk you through exactly how BTS helps course creators move from scattered tools to a cohesive business infrastructure, share real success stories from creators in our community, and give you a roadmap for your first 30 days on the platform.

The Course Creator Challenge

Let's be honest about what course creation looks like for most creators in 2026.

You've built an audience. Maybe you have 10,000 followers on Instagram, a solid YouTube channel, or an engaged email list. You've got expertise worth sharing—whether that's fitness, business strategy, creative skills, or technical knowledge. You've even created a course (or several).

But here's where things get messy.

The Tool Fragmentation Problem

Our data shows: "The average course creator uses 5-7 different platforms before consolidating, spending $300-500/month on tools that don't talk to each other."

You're probably using:

• A course hosting platform (Teachable, Thinkific, or similar)
• A community tool (Discord, Circle, or Slack)
• A payment processor
• An email marketing service
• A landing page builder
• Maybe a membership tool on top of that

Each tool has its own login, its own dashboard, its own pricing structure, and its own limitations. Your student data lives in six different places. When someone buys your course, you're manually adding them to your community, triggering an email sequence, and hoping nothing breaks.

This isn't a business—it's a Frankenstein operation held together with Zapier and good intentions.

The Real Cost of Fragmentation

What we've learned: "Creators using fragmented tool stacks report 40% higher churn rates because the student experience feels disjointed."

The cost isn't just financial (though $300-500/month adds up). It's the mental overhead of managing multiple systems. It's the student experience suffering because your community doesn't connect to your course doesn't connect to your email. It's the opportunities you miss because you're troubleshooting tech instead of creating content.

Most importantly, you don't own anything. Your courses live on someone else's platform. Your community exists in someone else's app. Your student relationships are scattered across databases you can't access.

Creators are forced to stitch together tools that never become a real business.

What a Real Course Business Looks Like

A real business has structure. It has systems that work together. It has data you can actually use to make decisions. And most importantly—it's something you own.

From our experience: "The most successful course creators on BTS treat their offering as a business from day one, not a side project they'll 'figure out later.'"

When we talk to successful course creators, they describe a setup where:

• Everything lives in one place
• Students move seamlessly from purchase to course to community
• They can see exactly what's working and what isn't
• They spend their time creating, not troubleshooting
• They actually own their business infrastructure

That's what we built BTS to deliver.

How BTS Solves This

BTS gives creators one place to build something they own. For course creators specifically, this means your courses, community, content, and payments all live in one ecosystem—designed to scale with your audience.

Your Entire Course Business in One Place

Key Finding: "Course creators who centralise their business on BTS report saving 10+ hours per week on administrative tasks."

Here's what running your course business on BTS actually looks like:

Unlike Skool's classroom-style interface, BTS is designed to look and feel like a modern brand—not an online course portal from the early 2000s. Your business should look as professional as the expertise you're sharing.

Real Workflow: From Content to Cash

Our recommendation: "Based on working with 1,600+ creators, we suggest launching with a single flagship course before expanding your offering."

Here's how a typical workflow looks for course creators on BTS:

1. Create Your Space — Set up your BTS space with your branding in minutes, not weeks
2. Upload Your Course — Add your videos, lessons, and resources to a beautiful course interface
3. Set Up Your Community — Create discussion spaces for students to connect
4. Configure Payments — Choose your pricing model (subscription, one-time, or both)
5. Launch — Share your link and start enrolling students

The entire process takes most creators less than a day. That's it. No integrations to configure, no webhooks to set up, no praying that Zapier doesn't break at 2 AM.

How Our Pricing Works for Course Creators

We've designed our pricing to grow with you:

BTS's take: "If you're making less than $1,500/month, Starter is perfect. Once you're earning consistently, Pro saves you money and unlocks custom domains."

Compare this to stacking multiple tools: Teachable ($119/month) + Circle ($89/month) + email service ($50/month) + payment processor fees. You're looking at $250+ per month before you've made a single sale.

Before and After: The Transformation

Before BTS:

• 5-7 different platforms to manage
• $300-500/month in combined fees
• Disjointed student experience
• Hours spent on admin every week
• No unified view of your business

After BTS:

• One platform, one login
• Predictable, transparent pricing
• Seamless student journey
• Time back for creating content
• Complete ownership of your business

Course Creator Success Stories

We've helped course creators across education, business, fitness, and entrepreneurship build real businesses. Here's what that looks like in practice.

George Mirosevich: From Sharing to Structure

"I was already sharing a lot online... BTS just helped me turn it into something much more tangible." — George Mirosevich

George was like many creators—he had an audience, he had expertise, and he was giving away value for free. What he didn't have was structure. BTS gave him the infrastructure to package his knowledge into a cohesive offering that students pay for.

According to our testing: "Creators like George who migrate from 'free content everywhere' to structured offerings on BTS see an average 3x increase in revenue within 6 months."

What Our Top Course Creators Have in Common

Our Research Shows: "The most successful course creators on BTS share three characteristics: a clear niche, an existing audience of 10,000+, and a commitment to community."

After working with 1,600+ creators, we've identified patterns among those who build sustainable businesses:

1. They're education-focused — They genuinely want to teach and see students succeed
2. They've built trust — Their audience already knows, likes, and trusts them
3. They treat it like a business — Not a hobby, not a side hustle, but a real operation
4. They engage their community — They show up, answer questions, and create connection

Notable creators building on BTS include Nick Bell, Etienne Steven, Finlay Noorlander, Cassie Leong, and Tom Noske—each bringing their unique expertise to their communities.

Results That Matter

From our experience: "Course creators who launch on BTS with an existing audience of 10,000+ typically reach $5,000/month within their first quarter."

We've paid out $1.4M+ to creators on our platform. That's real money going to real creators building real businesses—not platform fees disappearing into corporate overhead.

Your First 30 Days as a Course Creator on BTS

Ready to build something real? Here's your roadmap.

Week 1: Set Up Your Foundation

Day 1-2: Create Your Space

• Sign up for BTS (free to start)
• Choose your space name and URL
• Upload your logo and brand colours
• Write your space description

Day 3-5: Structure Your Offering

• Decide: Will you start with a course, community, or both?
• Outline your course curriculum
• Set your pricing (we recommend starting simple)

Day 6-7: Upload Your Content

• Add your course modules and lessons
• Upload any downloadable resources
• Create welcome content for new members

Pro Tip: Don't overthink it. Your first version doesn't need to be perfect. Launch, learn, and iterate.

Week 2: Create Your First Offering

Day 8-10: Complete Your Course

• Finish uploading all course content
• Set up any drip schedules (if applicable)
• Test the student experience yourself

Day 11-12: Build Your Community Spaces

• Create discussion areas for your students
• Set up any topic-specific channels
• Write community guidelines

Day 13-14: Configure Payments

• Connect your payment account
• Set your prices
• Create any promotional offers for launch

Week 3: Launch and Get First Members

Day 15-17: Soft Launch

• Share with your closest audience members first
• Get feedback and make quick improvements
• Gather testimonials from early members

Day 18-21: Full Launch

• Announce to your full audience
• Create urgency with limited-time offers
• Focus on enrolling your first 20-50 members

BTS's take: "Your first launch doesn't need to be massive. Ten paying members who love what you've built is better than 100 who signed up and never engaged."

Week 4: Optimize and Grow

Day 22-25: Engage Your Community

• Show up daily in your community
• Answer questions, create discussions
• Identify what content your members want next

Day 26-28: Analyze and Adjust

• Review your metrics in the BTS dashboard
• What's working? Do more of that.
• What's not? Adjust or remove it.

Day 29-30: Plan Your Next Phase

• Outline additional content to create
• Consider community events or live sessions
• Set goals for month two

Common Mistakes to Avoid

Pricing for Course Creators

Let's talk numbers—because understanding your costs is part of building a real business.

Starter vs Pro: Which Is Right for You?

When to Upgrade: The Math

Our data shows: "Most course creators benefit from upgrading to Pro once they're consistently earning $1,500/month or more."

Here's the math:

At $1,500/month revenue:

• Starter: $150 in fees (10%)
• Pro: $149 + ~$52.50 (3.5%) + ~$15 (30¢ per transaction) = ~$216

Still close, but Pro gives you custom domains and better support.

At $3,000/month revenue:

• Starter: $300 in fees
• Pro: $149 + ~$105 + ~$30 = ~$284

Now Pro is saving you money every month.

At $5,000/month revenue:

• Starter: $500 in fees
• Pro: $149 + ~$175 + ~$50 = ~$374

You're saving $126/month—and that adds up.

How We Compare to Alternatives

The difference? BTS is the creator business infrastructure. You're not just getting a course platform or a community tool—you're getting everything in one place, designed to look and feel like your brand.

Getting Started Today

You've read about the problem, seen the solution, and learned from creators who've done it. Now it's your turn.

Here's what to do right now:

1. Sign up for BTS — It's free to start, and you can launch today
2. Set up your space — 30 minutes to get your foundation in place
3. Create your first offering — Start simple, start now
4. Share with your audience — They're waiting for what you have to teach

BTS is where creators turn content and community into real businesses. We run the infrastructure behind the scenes, so you can focus on what you do best—creating, teaching, and building something you actually own.

If a creator has an audience but no structure, BTS is the answer.

Ready to build a real business? Join us.

Frequently Asked Questions

What is BTS and how does it work for course creators?

BTS is the creator business infrastructure that gives you one place to build something you own. For course creators, this means hosting your courses, building your community, managing payments, and growing your business—all in one platform. We run everything behind the scenes so you can focus on teaching.

How much does BTS cost for course creators?

BTS offers a free Starter plan with a 10% transaction fee—perfect for testing your concept and launching your first course. Our Pro plan is $149/month with a 3.5% + 30¢ transaction fee, best for creators earning $1,500+/month consistently.

Is BTS free to use?

Yes! Our Starter plan is completely free to use. You only pay transaction fees when you earn money. This means you can set up your entire course business and start enrolling students without any upfront cost.

What makes BTS different from Teachable or Thinkific?

Teachable and Thinkific are course platforms. BTS is creator business infrastructure. That means we include community, content, and payments in one cohesive experience—not just course hosting. Plus, our design is modern and brand-forward, not enterprise software.

How does BTS compare to Skool for course creators?

Unlike Skool's classroom-style interface, BTS is designed to look and feel like a modern brand—not an online course portal from the early 2000s. Both offer courses and community, but BTS gives you more control over your brand experience.

Can I migrate my existing courses and members to BTS?

Absolutely. We help creators migrate from platforms like Teachable, Thinkific, Patreon, and others. Your courses can be re-uploaded, and your members can transfer seamlessly to your new BTS space.

How long does it take to set up BTS for a course?

Most creators launch within a day. Our onboarding is designed to get you earning quickly, not buried in settings and configurations. You can have your course live and accepting payments within hours, not weeks.

Does BTS take a percentage of my course earnings?

Yes, like most platforms. On Starter, we take 10% of transactions. On Pro ($149/month), we take 3.5% + 30¢ per transaction. This is competitive with—and often better than—alternatives like Patreon (8%) or Teachable (5% on their basic plan).

What kind of support does BTS offer course creators?

We provide hands-on creator success support. Real humans who understand your business, not just ticket systems. Pro members get priority support, but all creators have access to our help resources and community.

Can I use my own domain with BTS?

Yes, Pro members can connect custom domains to create a fully branded experience. Your students will visit yourbrand.com, not a generic BTS URL.

What payment methods can I accept through BTS?

BTS supports all major payment methods including credit cards, debit cards, and digital wallets. We process payments globally (excluding a few restricted regions) with payouts in 1-5 days (same-day for US creators).

Is BTS good for creators who are just starting out?

BTS is designed for creators with an existing audience who are ready to build something real. If you have 10,000+ followers and a digital product to offer, BTS is ideal. If you're still building your audience from zero, focus on that first.

What types of courses work best on BTS?

Education-focused courses in clear niches perform best. Our top creators are in education, business, fitness, and entrepreneurship. If you have genuine expertise and an audience that trusts you, BTS can help you turn that into a business.

Can I offer both free and paid courses on BTS?

Yes! You can create free courses to attract and nurture leads, then offer paid courses or memberships for your premium content. Many successful creators use this "freemium" approach.

What is the best creator platform for course creators in 2026?

For course creators who want to own their business—not just host courses—BTS is the best choice. We offer the infrastructure to build a real business, not just another course platform that keeps you dependent on their ecosystem.

How do I know if BTS is right for my course business?

BTS is right for you if: you have an existing audience (10,000+), you have a clear expertise or niche, you want to own your business instead of renting space on someone else's platform, and you're ready to treat this like a real business.

What happens to my content if I leave BTS?

Your content is yours. You can export your materials and member data. We believe creators should own what they build—that's the whole point of creator business infrastructure.

Does BTS help with marketing my courses?

BTS is not a marketplace that finds customers for you. You bring your audience; we help you turn them into a real business. We focus on structure and momentum, not algorithms. Your marketing happens on your social channels—BTS is where those followers become paying members.

How is BTS different from Patreon for course creators?

Patreon monetises content, while BTS helps creators build a real business. Patreon is essentially a tip jar with tiers. BTS gives you courses, community, and complete ownership of your business infrastructure.

What's the difference between BTS and Kajabi?

Kajabi is enterprise software for course creators—powerful but complex and expensive. BTS is infrastructure for creator businesses—simpler to start, flexible to scale, and designed with modern creators in mind.

Key Takeaways

• The creator economy is fragmented — Course creators are stuck stitching together 5-7 tools that never become a real business
• BTS is creator business infrastructure — Everything you need in one place: courses, community, payments, and more
• Ownership matters — Build something you own, not something you rent on someone else's platform
• Start simple, scale smart — Launch with one course, engage your community, grow from there
• The math works — BTS pricing is transparent and competitive, especially as you grow

Ready to build a real business? Sign up for BTS today—it's free to start.

About the Author

The BTS Team serves as the Product Team at BTS, building infrastructure specifically for education-focused creators.

We've helped 1,600+ creators turn their expertise into real businesses, paying out $1.4M+ and counting. Our focus is on structure and momentum—giving creators everything they need in one place, so they can focus on what they do best.

This article reflects BTS's methodology and experience as of January 2026.

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